Marketing Manager

Anne Widmer, Marketing Manager

JOB DESCRIPTION

Meisterplan is redefining how companies plan their projects and resources in a world where project and work management are rapidly evolving. With our German-engineered SaaS solution, companies are able to make critical decisions about how to manage change within their organization in less time and with more accuracy. Our real-time Lean Project Portfolio Management™ engine gives customers the ability to perform what-if analysis, see potential costs and benefits, and highlight potential resource constraints, all from a single screen.

Meisterplan is a self-funded startup, founded in Germany, with a US headquarters based in Bellevue, Washington and additional offices in Houston, TX and Toronto, Canada. We are a fun, dynamic company who are also doubling our revenue year over year. We are looking for a marketing expert to join our growing international team. This role is ideally suited for someone with a broad set of marketing skills and a strong SEO and marketing communications background. The ideal candidate is flexible and able to collaborate with teams in multiple locations globally.

Primary Responsibilities

  • Analyze current status of website and create, implement and manage a SEO plan with a focus on increasing traffic and increasing quantity and quality of conversions
  • Develop and execute plans and campaigns for product launches, target industries, events, company news, etc.
  • Work with the product team to drive topics relevant to our primary markets
  • Develop and execute marketing activities including link-building, networking and guest blogging in support of brand awareness and sales objectives
  • Assist marketing team in developing and implementing content strategies, targeted landing pages and campaigns
  • Assist marketing team in PR activities to promote our brand and products
  • Track and present ongoing analysis of performance to leadership to drive future strategy
  • Conduct market research, collect competitive intelligence and analyze marketing trends to be applied to all marketing activities

Qualifications

  • Bachelor’s Degree in marketing or related field
  • 5+ years experience in Marketing with special expertise in SEO, brand building and campaign coordination
  • Strong comprehension of SEO trends and best practices
  • Exceptional written and oral communications skills
  • Ability to use data to drive recommendations
  • Ability to work and execute in a fast-paced, dynamic environment
  • Experience working for a B2B SaaS company preferred
  • Basic German language skills a plus, but not required
  • Ability to travel (less than 10% of the time), including occasional international travel

Role is based in Houston, TX.

Apply Now:

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By |2019-06-21T14:40:08+00:00June 19th, 2019|Categories: Jobs|

About the Author: Karoline Holicky

Karoline Holicky brings not only her southern charm and Cajun cooking (Louisiana born and Texas raised), but as the Marketing Director at Meisterplan, she also brings 15 years of professional experience in many industries including financial services, engineering, oil & gas and the software industry. Karoline watches for best practices and trends in PPM because her main goal is to help companies improve their project portfolio management and resource planning so that they can make plans that work.